Targeting
Use our suite of targeting capabilities to increase the effectiveness of your campaign. Layer various methods together to reach niche audiences
Channels
Target users by website content categories.
Demographic
Content and data targeting on age, gender, HHI, etc.
Geographic
Reach users down to DMA and Zip.
Contextual
Target pages using specific key words.
Data-targeting
Use data collected across our network and from 3rd parties.
Re-targeting
Target users that clicked on your ad or visited your site with follow-up messages.
Behavioral
Select from multiple behavioral segments to target across our network or beyond.
Categories
Consumer Interests
- Computing / Programming
- Consumer News & Reviews
- Gaming
- Learning & Education
- Lifestyle
- Personal Electronics
- Personal Software & Security
- Robotics
- Science Fiction
- Science Technology
- Sustainability
- Web
Enterprise Specific
- Business / IT Decision-Makers
- Careers & Recruiting
- Finance
- Government & Education
- Hardware, Servers & Networking
- High Tech
- Information Technology, Security & Backup
- Telecommunications
